Is Táve Right for You? How To Market Smart & Track Your Cash

Looking for the best photography studio management software for YOUR business? Táve helps you track your cash and market smarter! (WATCH)


The best photography studio management software out there does more than record client names and shoot dates. It connects cleanly with your other tools, seamlessly supports your workflow, and makes your marketing stronger than ever.

Here at ShootProof, we offer simple client contracts and easy online invoices.

But teams like Táve take it (much, much) further…

North Carolina photographer Dave Shay shares how he leverages Táve + ShootProof to make his wedding photography workflow simple and seamless. He may even convince you that Táve is the best photography studio management software for your business!

Is Táve Right for You? How To Market Smart & Track Your Cash with the Best Photography Studio Management Software: A vibrant portrait of a couple in the reflection of a puddle of water.
Photo by: DAVE SHAY

Just Tell Me: What Makes Táve So Terrific?

Every photographer has different needs; but for a wedding and portrait photographer like Dave Shay, Táve has all the right features. In fact, Táve suited him so well that last year he began working with the Atlanta-based company – all while maintaining a full-time photography workload! We can’t imagine anyone better-suited to demonstrate a few of Táve’s fantastic features…


Video by: DAVE SHAY created with USELOOM.COM

Reclaim Your Time By Cutting Out the Chaos

Dave customizes Táve’s job fields so he can keep each client’s details in one easy-to-access place. In addition to obvious details like, say, Cake Designer and Wedding Dress Boutique, Dave stores his Blog Post URL and the client’s ShootProof Gallery URL. With all these critical elements listed in a Custom Field, they are ready to auto-populate a Táve email template.

Is Táve Right for You? How To Market Smart & Track Your Cash with the Best Photography Studio Management Software: A couple is silhouetted in the arched doorway of a cathedral.
Photo by: DAVE SHAY

Welcome To the Future, Where Your Emails Are Written By Computers…

With ShootProof’s email automations,  Dave can schedule a series of emails to automatically generate to:

  • gallery visitors with items left in their cart (“Save 10% if you buy this week!”)
  • gallery visitors who have added photos to Favorites (“Free shipping this weekend only!”)
  • and more!

These pair perfectly with Táve’s email automations. These Táve emails will auto-populate Dave’s email templates with his Custom Fields. So when he creates an email automation through Jane and Jonn’s Wedding, the {{jobs.custom.gallery_url}} field in his email will auto-fill with his clients’ ShootProof Gallery URL.

This makes it super-easy to pre-plan emails that will go out to clients, friends and family, vendors, collaborators, or VIPS. Share your ShootProof gallery link, the promo code you created, the link to your blog post…

Anything you can enter into a Táve Custom Field can auto-populate an email template you scheduled for sending weeks or months in advance!

Is Táve Right for You? How To Market Smart & Track Your Cash with the Best Photography Studio Management Software: Bride and groom kiss delicately under a massive old oak tree.
Photo by: DAVE SHAY

Know EXACTLY What You’re Worth (& If You’re Actually Earning It)

Every time an order arrives through one of Dave’s ShootProof galleries, the financial details – from lab costs to net profits – are transmitted directly into Dave’s Táve account and associated with the correct client job.

This enables Dave to track his total time and financial investment into each job, giving him a full understanding of what he’s truly earning.

Why does this matter? As Dave says in the video:

“If I’m making $6700, but I spent 700 hours on this job, it’s not nearly as worthwhile as if I only spent only 30 [hours].” 

Knowing your numbers fully and clearly can mean the difference between success and stress.

Is Táve Right for You? How To Market Smart & Track Your Cash with the Best Photography Studio Management Software: Newlyweds embrace and smile in the golden sunset.
Photo by: DAVE SHAY

Where Can You Find Dave In (Virtually) Real Life?

We don’t know how he does it, but between photographing clients and offering his insights to make Táve the best it can be, Dave also contributes great ideas and advice (plus a few great GIFs) via the ShootProof Community Group!

If you need ShootProof help? Contact our Support Specialists! (They’re really, really nice and patient. Trust me – I listen to them on phone calls all day!)

If you want ShootProof friends? Join the ShootProof Community Group! Just be sure to answer all three of the Group Questions in order to be accepted into the Closed Group.

You’ll find Dave Shay and a whole host of other ShootProof photographers hanging out there!

Is Táve Right for You? How To Market Smart & Track Your Cash with the Best Photography Studio Management Software: Wedding couples strolls hand-in-hand through fairy tale forest.
Photo by: DAVE SHAY

#FocusOnWhatMattersMost

If Táve isn’t for you – it’s okay. We know even ShootProof isn’t for everyone! What’s most important is that you find the right tools to help your business thrive, and help you focus on what matters most.

CLICK HERE for a full list of ShootProof’s partner integrations, including:

Is Táve Right for You? How To Market Smart & Track Your Cash with the Best Photography Studio Management Software: Couple embraces under a star-filled sky.
Photo by: DAVE SHAY

How do YOU keep your money managed and your marketing on-point? Share in the comments!


Written by: ANNE SIMONE | Photographed by: DAVE SHAY | Featuring: TÁVE | Images prepped with: FUNDY DESIGNER | Video created with: LOOM


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